● Conduct Market analysis to understand market, competitors, target customers and target partners; to identify and develop the beLoyalty’s unique selling proposition and differentiators
● Cooperate with Head of beLoyalty and Business Analysis Manager to develop business models and pricing models for beLoyalty
● Devise, develop and regularly maintain business strategies, short- and long-term business goals, sales & marketing plans, tactics and programs based on the budget, potential of market, target customers, consumer needs, competitors, resources and abilities
● Work closely with Key Account and Sales Managers on identification of strategic and key partners and partnership development to leverage their existing networks and customer
databases and ensure for the company favorable and profitable cooperation
● Monitor existing customer’s and partner’s satisfaction to ensure service delivery and make or initiate to the company changes where appropriate to keep them satisfied and positive about company service and relationship
● Work closely with Marketing team to develop effectively marketing campaign for be Loyalty
● Participate in other relevant projects assigned by Line Manager
● University Degree (Economics, Finance & Banking)
● At least 2-3 years’ experience at LOYALTY product – senior business strategy planning position in a Consumer Finance, Fintech, Ecommerce company
● Motivation to business development and strategy
● Market analysis, data and information analysis and interpretation
● Customer-value/service and problem-solving oriented
● Ambitious and target-focused with a drive to succeed
● Able to work extended hours and under pressure
● Organize and complete assigned tasks on time without compromising quality of result on multiple projects and activities
● Initiative/innovative/flexible/proactive, passion to growth
● Honest, open-minded, creative, result-oriented, hard-working, persistent, highly trustworthy
● Excellent cooperation, negotiation, presentation and decision-making skills to acquire accurate information and convey this back to the business
● Empathy and ability to cooperate and give challenges and inputs not only to his/her team, but to all teams within the company
● Willing to work in team environment, having team development and management skills
● Excellent at communication skills in Vietnamese and English both written and verbal that will ensure all materials, reports and presentations are clear, concise, and convincing
● Computer literacy – highly proficient in MS Office for the purpose of creating visually and verbally engaging materials, reports
